Friday, December 9, 2011

Fuji TV announces Arashi campaign to usher in the new year



On Tuesday, Fuji TV held a press conference to announce a “Fuku Arashi Campaign,” which will have Arashi getting increased airtime between December 17 and January 3. This includes limited-time commercials for the campaign that will air during that period, as well as several special programs featuring the group’s members and a giveaway campaign.
According to the Sports Hochi newspaper, the campaign includes a special TV mini-program with Arashi that will air late at night every night between December 27 and January 3, though December 31 will be skipped since Arashi are hosting NHK’s Kouhaku Uta Gassen that night.
On January 3, Arashi will have a “Kotatsu DE Arashi” special and a “VS Arashi” special, plus Ohno Satoshi’s drama special “Mou Yuukai Nante Shinai” (previously announced here). The drama special will feature guest appearances by Sakurai Sho (as his butler character in this season’s “Nazotoki wa Dinner no Ato de”) and Matsumoto Jun (as his detective character in next season’s “Lucky Seven”).
It is also reported that Fuji TV’s website will have a special original game called “Fuku Arashi Warai” that uses the facial features of Arashi’s members.
The “Fuku Arashi” campaign symbol, which has messages written on it by the group, will be on display in Omotesando Hills from December 27 to January 3.